Even non-sports gamers are familiar with the Madden curse, the idea that football players who appear on the cover of a Madden game end up performing badly or suffering a terrible injury. Now Electronic Arts is apparently looking to cash in that legacy with a movie about it.

The Wrap is reporting that EA is working on developing a sports comedy based around the concept of the Madden curse. Currently titled simply “Madden Curse,” the potential film will follow a retired athlete who comes out of retirement just in time to appear on a Madden cover and have to face up against the curse. EA confirmed that they are working on the film to The Wrap.

Although there’s too little info on this movie to know if it’ll be any good, I’ll at least give EA credit for thinking outside of the box. Games based on movies tend to be terrible, so why not create something that fits a little more tightly into the Hollywood genre norm but can still carry a popular video game franchise name?

[via Kotaku]

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